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What If Your Business Is Actually a Community?

I often tell people community building is the most defensible strategy in existence. It’s also the hardest. For those who want to better understand community, you should read the latest post by David Spinks at CMX Hub (hint: he knows more about community than virtually anyone I know) on Medium, titled “What If Your Business Is Actually a Community?“ Think about it. Zillow’s business IS a community, spanning execs, employees (and former employees like me), board members, investors/shareholders, advisors, agents, brokers, MLS’, tech vendors, media — and … Read More »

The post What If Your Business Is Actually a Community? appeared first on GeekEstate Blog.

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